
Why We Exist and Where We’re Headed
SME owners may run smaller businesses, but their decisions are no less significant — especially when it comes to succession or retirement. Yet in Singapore, there’s a clear gap in accessible, trustworthy exit support.
SellMyBiz exists to fill that gap, offering practical guidance and a smoother path forward. In all that we do, we are guided by our Vision and Mission:
Vision - To be the most trusted service provider in Singapore for assisting business owners achieve a meaningful and value-driven business exit.
Mission - We empower SME business owners to unlock the full value of their businesses by providing timely advice, strategic matchmaking, and seamless support throughout their exit journey.
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The letters S M B - not just an acronym for our company SellMyBiz, it also portrays our Mission:
S - Seller B - Buyer
M - The bridge connecting Sellers and Buyers in facilitating a smooth business exit
The colours used across our website and name cards reflect the values that define SellMyBiz:
Grey - Represents neutrality and professionalism — qualities essential for a trusted intermediary. As the bridge between sellers and buyers, we provide balanced guidance to help both parties achieve a win-win outcome.
Teal - A sophisticated tone that evokes calm, trust, and confidence. It reflects the expertise and composure we bring to every business transition — traits highly valued by SME owners navigating complex decisions.
White - Symbolises honesty, transparency, and ethical leadership. It is the foundation of every recommendation we make and every relationship we build.
